Restaurant Marketing & Customer Experience Blog

Free Wi-Fi Easy, But Not Simple

Written by Robin Johnston | Jan 14, 2016 4:54:21 PM

It’s becoming commonplace for restaurants to offer free Wi-Fi. Studies have shown that some customer segments – notably Generation Y, who are now between 19 and 35 years old – expect and practically demand it. But while getting Wi-Fi up and running at your store may be easy, doing it right is not simple. Problems can range from managing uptime and monitoring bandwidth to guests downloading pirated movies and pornography. Uptime and bandwidth problems can bring frustrated customers, pirated material and porn can bring lawsuits!

To help control this, Captiveyes provides complete managed IT services for its Bloom Intelligence Wi-Fi platform. Technicians install and configure Captiveyes' commercial-grade Wi-Fi access points. System uptime is monitored remotely, and Captiveyes' staff proactively contact store managers if problems occur. In most cases issues are resolved within an hour and involve no action from clients.

Add to this a feature set that includes real-time customer tracking and segmentation, big data analytics, a suite of marketing tools, and a cloud-based dashboard, and the Bloom Intelligence Wi-Fi platform is hard to ignore!

Bloom Intelligence, from Captiveyes. It’s Wi-Fi marketing made easy!