Social media is rapidly overtaking traditional methods of marketing, serving as an all-in-one channel to advertise to, and communicate directly with, new and existing consumers in the same breath. How...
Most everyone now looks to the internet to give suggestions on any number of questions we might be asking, from where to go and what to see on our next vacation, to the nearest location of a quality g...
Join Us Thursday, July 18th at 2pm Eastern for a free Webinar! WEBINAR: Saving At-Risk Customers With Bloom Intelligence We all know that retaining current customers is much less expensive than acquir...
In last week’s blog post, we discussed the importance of responding properly to negative online ratings and reviews using TACT. As important as this is, it is also important to respond to the positive...
You work hard to keep your restaurant business alive and growing. Part of that effort includes monitoring and improving your restaurant’s online ratings and reviews. All of this energy and determinati...
Facebook, Instagram, Twitter, Pinterest, Reddit...there is certainly no shortage of online channels to help you keep in close contact with your customers. But sometimes, having that many platforms can...
A robust and reliable analytics platform is central to the success of your business. Analytics will help you generate more customers, increase sales, gain insights into customer behavior and preferenc...
The wonderful thing about the internet is that it gives every customer an opportunity to review a business, it’s product and its services. But, wait. That could be a bad thing about the internet, righ...
The 2019 National Restaurant Association Restaurant, Hotel-Motel Show in Chicago is quickly approaching. This is the place to learn all there is to know about what is happening in the restaurant indus...
WiFi marketing & analytics are making a huge impact on brick-and-mortar revenue, customer engagement and satisfaction. Using guest WiFi access points, businesses can collect customers names, contact i...
The competition in today's restaurant and retail industries is overwhelming. Each of your competitors are desperately seeking ways to seize their share of consumer dollars. That's why it's so importan...
Many restaurants and coffee shops focus mainly on increasing sales and the customers’ dining experience, giving less consideration to the importance of making sure that their customers remain their cu...
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