The Bloom Intelligence WiFi Marketing & Analytics Blog

Your Source for WiFi Marketing Best Practices
5 min read

The Importance of Personalizing Your Email Marketing Messages

Personalization of email marketing messages happens when marketers use customer data to create much more effective email content because it can be tailored for each individual or segment. Using person...

3 min read

How Email marketing is accelerated using WiFi at Your Business

Effective marketing is essential for the success of any business. It is what allows you to gain visibility in the marketplace and promote to your guests so you can maintain a loyal customer base while...

5 min read

WiFi Analytics, Customer Data and Marketing Segmentation

When executing effective brick-and-mortar offline marketing campaigns, WiFi analytics can be the missing link that marketers have been searching for. This is especially the case for restaurants, coffe...

7 min read

The Power of Customer Profiling

Customer profiling is a great way to get a detailed portrait of your current customer base to help you make smarter, more effective marketing decisions as you engage your customers on a more personal ...

4 min read

What Is WiFi Marketing?

"WiFi Marketing is a marketing technique that uses a physical location’s guest WiFi landing pages and access point(s) to collect customers names, contact information and demographics while measuring t...

Progressive Profiling For WiFi Marketing Success

Customer profiling is a great way to get a detailed portrait of your current customer base to help you make smarter, more effective marketing decisions as you engage your customers on a more personal ...

8 min read

4 Key Customer Loyalty Metrics To Be Tracking in 2021

In today's competitive brick-and-mortar landscape, customer loyalty is crucial to business success.

5 min read

What is Presence Analytics?

The competition in today’s offline marketplace is fierce. Brick-and-mortar businesses like restaurants and retail establishments are in a constant struggle to stay ahead of their competition, and pres...

4 min read

Email Validation for Successful Restaurant Marketing

Email has always been an effective way to reach clients and potential customers. Even amidst the chaos of all the Tweets and Facebook posts and Instagram pictures, email continues to be one of the mos...

Creative Restaurant Marketing Ideas For Halloween

Halloween is quickly approaching, and savvy restaurateurs are preparing for an exciting and fun opportunity. Halloween-themed promotions and events can not only please your existing restaurant custome...

Content Marketing for Restaurants

When most marketers think of content marketing, they think of the online variety. To be fair, the internet is a perfect medium for content marketing. But it's often forgotten that this powerful market...

Drive Positive ROI & Improved Marketing Results

“It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts.” — Sir Arthur Conan Doyle, physician, author The mos...

Comments

Leave a Comment

Related Posts

Drop us a line!

We would love to hear from you! If you have any questions, comments or ideas about our blog, drop us a line and let us know.

Or call us at 727-877-8181.

Contact Us